Google Talking Shoe

Google Talking Shoe

Forget Google Glass, Google Debuts ‘Talking Shoe’ Concept At SXSWi, Wants More Social, Motivational Everyday ObjectsMeet Google’s “talking shoe” that aims to translates movement data in witty messages to users and their friends. The concept apparel, showcased at the search giant’s swanky SXSW Interactive headquarters, is part of a new arts project, “Art, Copy, Code,” aimed breathing a social, life-like experience into everyday objects.

Brands such as Nike, who outfit professional athletes with health-tracking shoes and bracelets, could broadcast an athlete’s spring-training performance in realtime. Rival athletes’ apparel could trash talk one another automatically.